Liz Hardy, Account Supervisor

Liz Hardy is an Account Supervisor at BackBay, focused on implementing strategic marketing, public relations and content creation campaigns for a client base consisting of asset management, fintech, insurance and professional services companies.

Prior to joining BackBay, Liz was the Director of Marketing for MENTOR: The National Mentoring Partnership, a nonprofit focused on advancing youth mentoring. While at MENTOR, Liz oversaw a branding and website refresh and was responsible for launching a national public awareness campaign. With over 10 years of experience in financial services, Liz has also held marketing and communications positions at Athena Capital Advisors, HarbourVest Partners and 2100 Capital Group.

Liz received a B.A. in Communications from the University of Massachusetts.

 

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